Hiring Mistake #1: Hiring Tools, Not PeopleHiring Mistake #2: Hiring for the Future, Not the Present

Making Your Jobs Part of Viral Marketing

November 1st, 2004

Many companies think an employee referral program is a form of viral marketing. Most of the time, they’re not. Take a look at If your referral programs don’t spread from person to person, it isn’t viral for some great ideas to how to make an employee referral program work.I particularly liked the idea to RSSify your job listings. (Wish I’d thought of it!) Lots of other good ideas too.

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